News and Events

Sturdell Industries USA announces strengthened partnership with Villares Metals S.A. (January 21, 2019)

Introduces Villares VF800AT for cold work applications


Rochester, NY – Sturdell Industries, Inc. is pleased to announce the strengthening of its partnership with Villares
Metals S.A. of Sumare, Brazil. Sturdell has sourced material from Villares for many years to serve the US market
for roll forming and plastic applications and is excited to introduce a Villares branded material.

“We are excited to offer customers Villares VF800AT, it is an 8% chromium, cold work tool steel characterized by
an optimum combination of wear resistance and toughness … we believe customers will benefit from using this
material and our valued-added services to maintain a competitive edge” stated Ed Severson, General Manager.

Available in rounds, the VF800AT expands the Sturdell offering of materials for cold work applications such as:
thread rolling, cutting dies and other cold work applications. Inventory is available for quick delivery and the
stocking program is expanding to meet market demands.

VF800 joins a list of Villares materials including D2, M2 rounds and H13 blocks which are stocked in Rochester.

For more information, please contact:
Jim Karker
Sales Manager
+1 (888) 783 – 3584


About Sturdell Industries
Sturdell Industries, Inc was formed in 1986 with the objective to better serve the specialty steel market. Our goal was to offer more “Value
Added Services” to the plastics, extrusion and cold work markets in North America. Sturdell strives to lead the industry in delivering on the
services performed at our facilities. These include: Blanchard grinding, precision surface grinding, rough pocketing, CNC milling and squaring,
duplex milling, and gun drilling.

About Villares Metals S.A.
For over 70 years, Villares Metals has operated in the steel and special alloys industry. Its success arises from the quality, specificity and
differentiation of its products and services. Its portfolio includes industries that require high technology as well as high performance, such as
automotive, tooling, powergen, capital goods and others. The company continues to invest in production technologies and Research &
Development; it is considered the largest producer of non-flat high alloy specialty steel in Latin America.